Berkley Gulp! Paddletail Shad Soft Plastic Lure 4in Pearl White

The Berkley Powerbait Hollow Belly Swimbait is proof that some great baits are worth the wait. Berkley scientist have spent numerous days testing

Berkley PowerBait Hollow Belly Soft Plastics 4in

Paddle tail has been designed to have a tight high frequency action, Built out of the tournament winning Gulp formula, Perfectly designed to use as

Gulp! Paddleshad

Berkley Gulp Paddle Shad Lures

Berkley Gulp! Paddletail Shad Soft Plastic Lure 4in Pearl White

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It’s an instant classic. The best of both worlds have combined to produce a bait that not only swims like an athlete, but has that winning Gulp! scent

Berkley Gulp Paddle Shad Soft Plastic Lure - 4 inch

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Berkley Gulp! Paddleshad, 3, 5 Count, Pearl White/Chartreuse