Berkley Power Pop 70 / White Killer

A creative spin on a familiar shape, the Berkley Power Pop combines the durability and softness of a soft bait with the high buoyancy of a hard bait. Developed by the Japanese Berkley team, these lures are ready for any topwater situation. Constructed from ultra-low-density material, the Power Pop keeps water out and continues to float in all situations. The bait's wide-cupped mouth gives added surface disturbance, while the recessed hook pocket keeps the Power Pop Weedless.

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Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural formula outfishes live bait in head to head field tests. Berkley Gulp! truly is the next generation in soft bait!.

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A creative spin on a familiar shape, the Berkley Power Pop combines the durability and softness of a soft bait with the high buoyancy of a hard bait. Developed by the Japanese Berkley team, these lures are ready for any topwater situation. Constructed from ultra-low-density material, the Power Pop keeps water out and continues to float in all situations. The bait's wide-cupped mouth gives added surface disturbance, while the recessed hook pocket keeps the Power Pop Weedless.

Berkley Power Pop 70 / White Killer

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Blending the attraction of a popper with the weedlessness of a frog, the Berkley Power Pop Frog delivers a prominent splashing and walking action that

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Blending the attraction of a popper with the weedlessness of a frog, the Berkley Power Pop Frog delivers a prominent splashing and walking action that

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