INTEREST COSTS HURT FISH LURE MARKETS some of the company's

$ 9.00 · 4.5 (120) · In stock

If you think you (and the bass) have seen it all in topwater baits, then meet the Bill Lewis StutterStep. This odd-looking lure has moves no one has ever seen before 3 separate all-new swimming styles, in fact. This unique bait can be worked 3 distinct ways. The bait's name comes from its tendency to cut at a sharp 90 degree angle when walked, rather than veering forward. This allows you to work the bait almost in place, stuttering back and forth next to cover, a step at a time.

Bill Lewis Stutterstep Ghost Bluegill 1oz

Features: The Heddon Pop'n Image is a versatile topwater popper lure that can both pop and walk-the-dog. Designed for long-distance casting and easy maneuverability. Realistic finish with lifelike eyes. Go-to lure for bass, redfish, trout, striper and pike fishermen. Rigged with two #4 Xcalibur Rotating Treble Hooks. Bring explosive strikes as you pop it along the surface or walk-the-dog with the Heddon Pop'n Image, a 3 inch, 5/8 ounce topwater popper.

Heddon Pop N Image - Baby Bass

Boing Lures take topwater performance and fishing technology to a whole new level. The difference is in the Boing sound that a Boing Lure generates.

Boing Topwater Lures

Man enough? The backbone of the famous Heddon Zara Spook family is the Super Spook. The feature setting these models apart from other Zaras is their super stout hardware system, from line ties to hooks, all designed to stand up to the most voracious species. The 5-inch Super Spook boasts three super-sharp hooks giving this model 30% more hooking power, especially important for schooling stripers and other hard charging species.