Berkley Gulp! Jumbo Leech, 5-in, 6-pk

Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the

Soft Baits

Berkley Gulp! Jumbo Leech Soft Bait - FishUSA

With extremely life-like motility in the water as well as authentic coloration, these lures are sure to fool fish into biting on your line. Berkley Gulp! Saltwater baits are made from natural ingredients that release 400 times more scent than plastic baits. Formulated especially for ocean gamefish, Berkley Gulp! Saltwater is so potent it can actually OUTFISH live bait. Plus it's 100 percent biodegradable for a cleaner environment.

Berkley Gulp! Saltwater Grub - Nuclear Chicken - 5in

Berkley Gulp Fat Floating Troutt Worm, Nightcrawler, 2-in

Berkley PowerBait Trout Worm, 3-in

A next-generation soft bait built to provide a highly natural presentation in terms of action, taste, and powerful scent, the Berkley Gulp Jumbo Leech

Berkley Gulp 5 Jumbo Leech 8pk

Berkley Gulp! 6 Grub - New Penny

Anglers will be hard pressed to tell the difference between the River Worm and the real thing. Designed to imitate a moving tail action, the River

River Worm Lure

Introducing Xcalibur Rigged Tubes - a consistent and proven addition to your fishing tackle. These expertly designed fishing tubes feature a slow,

Xcalibur Rigged Tubes, 2-in

Gulp! Jumbo Leech - Black

Berkley Gulp! Jumbo Leech - Black Olive - 5in

Gibbs Delta Steely Worms, 6-in, Bubble Gum, 25-pk

Luscious leeches - Major League Fishing

ICAST 2007 Berkley new 2008 baits and lures Powerbait gulp alive

The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft

Berkley Gulp! Alive! Floating Pinched Crawler, 1-in